Engaging Millennials

It is interesting to see how corporate citizenship is becoming a different and powerful new driver for winning the talent war… The millennial generation, by many reports, is looking for workplaces that will ensure continuity between their values and their careers. This generation, socialized in community service and possessing a passionate commitment to cultural environments, expects a company to walk its talk. It also expects the company to provide opportunities for employees to act on their values – resulting in the emergence of employee engagement as a strategic issue.

– Dr. Bradley Goggins, Founder of the Center for Corporate Citizenship, Boston University

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